Posted by: beckbamberger | March 28, 2012

Calm Your Public Speaking Qualms

At any public relations firm, asking the media to come out using press releases, media alerts and even calling them to cover your client’s story is a necessity. At BAM, we have our team working on placing our clients’ names in magazines, newspapers and television spots, you name it!

When you have successfully obtained media, prep your clients!

You can use Brad Phillips’ five ways to help your clients manage their fears for public speaking below:

1. Practice makes perfect

Most people tell us that the single best way for them to reduce their fear is by getting familiar with their material and practicing in advance. Fear tends to recede for most people as they gain more speaking experience.

2. You don’t have to be perfect

No one is judging you on a scale of perfection. You’re allowed to stumble over a phrase, say an occasional “ummm,” or forget a word here and there. If you focus on doing the big things well—delivering quality content with passion—the audience is probably going to form a positive impression of you.

3. Remember, it’s not about you

Stop focusing on your own fears and focus on the audience instead. Think about their lives, their needs, and their concerns. Remind yourself how your information can make their lives better. Try to serve them, make them feel more comfortable. It’s not about you. It’s about them.

4. Take long, deep breaths

Adults breathe an average of 12 times per minute. That number goes up when you get stressed, which leads to a reduced concentration of carbon dioxide in your blood and oxygen in your brain. Taking long, deep breaths can help you regain control of your respiration.

Begin by slowly exhaling all of the air from your lungs. Next, slowly inhale through your nose until your lungs are full. Hold your breath for as long as you can comfortably do so. Slowly release the air through your mouth until your lungs feel empty again. Repeat this exercise 10 to 12 times.

5. Flex your muscles

You can use a modified version of a technique called “progressive muscle relaxation” by flexing—then releasing—different muscles.

Sit in a comfortable chair and close your eyes. Flex the muscles in your face for 10 seconds, then relax for 20 seconds. Move on to your neck and repeat the same exercise, continuing on with your shoulders, then your arms, then your hands, then your chest, then your stomach, and downward until you reach your toes.

Do you have any other tips on how to calm one’s qualms?


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