Posted by: beckbamberger | February 9, 2011

How SEO, Web 2.0, Social Media is Changing PR

There used to be a time when professional public relations and public affairs consisted of typing up a news release and placing it into a fax machine. These were the says of taking dozens of news releases packed neatly into elegant, clean white envelopes addressed to AP, ReutersTIME and UPI and dropping them off at their central post office in New York, London or Paris.

The new and relevant media news channels are Facebook, Twitter, YouTube and SEO optimized Web and news content. When classic PR, advertising, marketing and branding integrates with Web 2.0, Web 3.0, Social Media and social networking the results are nothing less than dazzling. From selling sex through Victoria’s Secret or democracy in Egypt, the power of this potent buzz can be illustrated by Egypt closing down Twitter, Facebook and every blog on the Net. Those who know how to control social media – now control the world.

Read more from this article here.


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