Posted by: beckbamberger | August 26, 2009

CEO Interview with Maigread Eichten, CEO of FRS

Here’s a CEO interview from the New York Time’s Corner Office series with CEO Maigread Eichten, president and chief executive of FRS, a maker of energy drinks.  My favorite question and answer:

Q. It sounds like good training for dealing with all the stakeholders in a company.

A. It’s a balance. You’ve got the board, you’ve got investors, you’ve got employees, you’ve got the press, you’ve got consumers, you’ve got retailers. It’s the hardest thing, which I didn’t expect, about being C.E.O. You’re a judge, and you cannot make everyone happy. It is impossible. It’s the same thing with parenting.


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